This week's podcast introduces us to the world of railways and transport engineering in the form of Susanna White - Marketing and Communications officer at Knorr Bremse. Knorr Bremse is an international leader in the manufacture of braking systems for rail and road transport. In this episode, Susanna tells us of the challenges she faces, particularly with the growing importance of internal communications and employee engagement
Veteran broadcaster and now head of programmes at BBC Radio Gloucestershire, Lee Stone has experienced a lot of change and development in the world of broadcast communications. In this frank interview he talks to Dave about the challenges facing broadcasters in the face of increasing on-line competition and audience fragmentation. Despite the challenges Lee is optimistic that the value of good stories and honest journalism combined with the BBC's hard-earned reputation for integrity and truth, will continue to cut through the social media morass in the era of fake news.
Today we are joined by Nick Wright a senior communications professional with expertise in reputation management, employee engagement and marketing. Nick has worked with corporate, private and professional services organisations and run successful integrated campaigns enhancing both reputation and sales. His specialities are corporate communication, internal communication, employee engagement, brand engagement, change management, behaviour change, corporate affairs, communication research and evaluation, mergers & acquisitions, communication channels & tools. Today he chats to Dave about the challenges of internal communications and the dangers of treating your staff differently from your customers.